“From its inception, as the first platform to introduce Augmented Reality to the application of makeup, Perfect365 has focused on being a trailblazer and introducing new technologies and features that benefit its users and brand partners,” said Sean Mao, CEO of Perfect365, in a statement. Together, Kin and Menlo Park, California-based Perfect365 will continue scaling the integration to provide users with additional experiences powered by Kin. Additional opportunities for Perfect365 users to earn Kin, like creating and sharing makeup looks, will be added in the coming months. Registered Perfect365 users will be able to earn Kin on the Perfect365 platform by answering survey questions. “We look forward to uncovering more unique and meaningful use cases for Kin as we work toward achieving our goal of becoming the most used cryptocurrency in the world.” “The Kin Ecosystem continues expanding across exciting categories of consumer apps, and integrating Kin into Perfect365 allows us to introduce cryptocurrency to an untapped demographic,” said Dany Fishel, president of Kin, in a statement. With an audience made up of 92 percent women, Perfect365 is the first AR beauty app to bring cryptocurrency to a female audience. A recent article in Forbes stated only five percent of cryptocurrency enthusiasts are women.Īlthough the number of women involved in cryptocurrency is on the rise, there has yet to be a platform to bring cryptocurrency to women on a massive scale. In a recent Perfect365 user survey, only 12 percent currently own some form of cryptocurrency, yet 42 percent are interested in it and 34 percent have plans to acquire it. A series of pre-produced looks are available for experimentation, but choosy users can also customize their own visage using eyeliner, eyelashes, lipstick, hairstyles, hair color, blush, contouring, and foundation.Males are the majority of cryptocurrency users, and women’s lack of inclusion has been notable. After these initial points of reference are set, the user can indulge in whatever kind of virtual makeover they wish. Next, Perfect365 asks the user to provide the "key facial points" by maneuvering a series of dots to the point of the cheekbone, inner and outer corners of the eye, cupid's bow of the lip, width of the nose, and the middle and ends of each eyebrow. The app first requires that the user take a selfie in which their face is centered in the image frame, or select such an image from their photo album. In pursuit of the truth behind Kim Kardashian's selfies, I downloaded Perfect365 and began my selfie trial. As an old school beauty devotee, I would rather layer on a dusting of bronzer than use the X-Pro II filter on Instagram, but I find the notion of a complete makeup application in a few touchpad strokes utterly fascinating. While the news that Kardashian painstakingly remasters her selfies using the wonders of technology is far from a revelation, I have no doubt that Perfect365 will be downloaded by thousands, if not millions, of women within the next 24 to 48 hours in pursuit of a flawless selfie. Kim Kardashian confessed to modifying her selfies using the gratis Perfect365 Makeover App. The jig is up, and one of America's most notorious reality stars has finally admitted to giving her selfies a once-over with a photoshopping wand.
0 Comments
Leave a Reply. |